Position Classification Description

Position Class Code / Title: Y7021 / Assoc Dir,Athletic Development
Recruitment Tier: Tier 1
FLSA: Exempt
Grade: 16
HR Review/Approval:COMP

This is a description of a Staff Position Classification. It is not an announcement of a position opening. To view descriptions of current openings, please go to UNMJobs and Search Postings to view positions that are currently accepting applications.

The following statements are intended to describe, in broad terms, the general functions and responsibility levels characteristic of positions assigned to this classification. They should not be viewed as an exhaustive list of the specific duties and prerequisites applicable to individual positions that have been so classified.


Manages and oversees the administration of the University's strategic fundraising efforts for the Intercollegiate Athletic Department. Serves as a member of the department's leadership team and the designated liaison with the Lobo Club Board of Directors and UNM Foundation. Advances the University's fundraising efforts to support athletic program excellence by directing, coordinating, and leading all marketing, budgetary, engagement, and stewardship efforts in accordance with University, local, state, and federal guidelines.

Duties and Responsibilities

  1. Oversees all facets of the daily operations of the organizational unit, ensuring compliance with the University, state, and federal laws, policies, and regulations.
  2. Oversees the supervision of personnel, which includes work allocation, training, promotion, enforcement of internal procedures and controls, and problem resolution; evaluates performance and makes recommendations for personnel actions; motivates employees to achieve peak productivity and performance.
  3. Establishes and implements short- and long-range organizational goals, objectives, strategic plans, policies, and operating procedures; monitors and evaluates programmatic and operational effectiveness, and effects changes required for improvement.
  4. Leads, directs and coordinates multifaceted fundraising activities, including administration of annual campaigns, stewardship activities, cultivation and solicitation of major gifts exceeding $25,000, the sale of University assets, and alumni engagement programming; serves as the designated liaison with the Lobo Club Board of Directors and UNM Foundation.
  5. Develops strategies and promotional initiatives designed to increase program revenue and generate enthusiasm among supporters of Lobo Athletics, alumni, and/or alumni letterman.
  6. Identifies, cultivates, solicits, and stewards major gift donors and prospects including individuals, corporations, and/or foundations, through visits and other forms of direct personal contact in accordance with performance targets set in collaboration with the UNM Foundation.
  7. Collaborates with ticketing services to advance the sale of major University assets and to promote revenue generation for University athletic programs.
  8. Represents the University to various institutional divisions, government agencies, funding agencies, students and/or the general public/local community.
  9. Directs and oversees all marketing and promotions activities and initiatives for the department.
  10. Participates in the development of annual operating budgets and provides fiscal direction to the unit.
  11. Oversees the maintenance of database records and files, including those used to track donor and gift information, endowments, scholarships, major gifts, and other contributions; prepares a variety of associate statistical and analytical reports.
  12. Performs miscellaneous job-related duties as assigned.

Minimum Job Requirements

  • Bachelor's degree; at least 7 years of experience directly related to the duties and responsibilities specified.
  • Completed degree(s) from an accredited institution that are above the minimum education requirement may be substituted for experience on a year for year basis.

Knowledge, Skills and Abilities Required

  • Exceptional interpersonal skills and the ability to interact effectively with academic leadership, faculty, prospects, donors, and/or volunteers in a wide range of roles.
  • Ability to exercise good judgment, to demonstrate an understanding of ethics related to development activities, and to use discretion in interactions with donors, prospects, volunteers, and others.
  • Demonstrated organizational skills and experience in managing events and other complex activities in support of development objectives.
  • Community relations skills and the ability to communicate and work effectively within a diverse community.
  • Highly developed verbal and written communication skills and the ability to present effectively to small and large groups.
  • Demonstrated ability in planning and implementing long- and short-range development initiatives in conjunction with strategic planning processes.
  • Knowledge of a range of major and minor intercollegiate athletics activities, strategic planning and programs.
  • Ability to plan, organize and coordinate communication activities and special events.
  • Knowledge of marketing strategies, processes, and available resources to plan, develop, and implement.
  • Skill in examining and re-engineering operations and procedures, formulating policy, and developing and implementing new strategies and procedures.
  • Knowledge of NCAA rules and regulations.
  • Ability to supervise and train employees, to include organizing, prioritizing, and scheduling work assignments.
  • Employee development and performance management skills.
  • Ability to foster effective working relationships within a team environment.
  • Skills in business development, budget preparation and fiscal management.
  • Database management skills.

Conditions of Employment

  • Employees in this job title are subject to the terms and conditions of an employment contract. Employment contracts are typically subject to review and renewal on an annual basis.
  • Compliance with all NCAA rules and regulations is required in this position.
  • Must pass a pre-employment criminal background check.
  • Employees who provide services or work in patient care or clinical areas are required to be in compliance with the University's influenza vaccination requirement.

Working Conditions and Physical Effort

  • No or very limited physical effort required.
  • No or very limited exposure to physical risk.
  • Work is normally performed in a typical interior/office work environment.

The University of New Mexico provides all training required by OSHA to ensure employee safety.

Revised Date: 09/23/2020